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Nowadays, you can find “diet” foods everywhere. Low-fat cookies, sugar-free ice-cream, no-carb bread .. you know what I’m talking about.

Now, nobody likes to admit they need to lose a few pounds. But if that’s the case for you, it’s nice to be able to access these kinds of foods.

Israel has always stocked the widest supply of calorie-alternative food on the planet. And I’m talking, long before any of this stuff was available in the United States .

Yes, I am talking about the time, when a chubby person’s only alternative was to drink Tab and smoke cigarettes. By then, Israel already had a booming industry in tasty diet cheeses, bread, yoghurt, juice and pretty much anything else you can think of.

Now the Israeli food and beverage market has once again take the lead in creating a product none of us ever expected to “get healthy”: Coca Cola!

According to this report on Ynet news the owner of Coca Cola in Israel has responded to the population’s wish for health-conscious drinks and will begin selling a version of Coke that is free of preservatives and artificial coloring.

I wonder if it tastes any good?

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